What’s Next — Prasanth Seevnarayan introduces a new innovation that is disrupting the mattress industry

In this What’s Next with Aki Anastasiou interview, Prasanth Seevnarayan discusses how his team’s latest innovation is disrupting the mattress industry.

Seevnarayan is the CEO and Executive Director at Lylax and Serta South Africa.

He is a visionary South African entrepreneur who has founded and led many successful businesses across several industries.

One of these businesses is Lylax, which is a family business that has been manufacturing premium mattresses and bases in South Africa for 40 years.

He then got the licence to manufacture Serta mattresses for sub-Saharan Africa in 2000, adding more diversity to their offerings.

Lylax and Serta South Africa continue to be industry leaders in the South African mattress industry.

• Click here and use the code BOB2025 to get a great deal on a Best of Both Serta bed.
• Click here and use the code BOB2025 to get a great deal on a Best of Both Lylax bed.

The interview

In this interview, Seevnarayan unpacks the Lylax and Serta mattress brands, noting that they have been in South Africa for 40 years and 25 years respectively.

He discusses why it is important for South Africans to sleep on a high-quality mattress.

Seevnarayan then explains how customers must approach buying the right mattress for their needs – whether this is online or in-person.

He then reveals an exciting new innovation that his team has introduced in South Africa, which is a world-first for the mattress industry.

Seevnarayan concludes the interview by explaining how MyBroadband readers can buy the latest high-tech mattresses.

• Click here and use the code BOB2025 to get a great deal on a Best of Both Serta bed.
• Click here and use the code BOB2025 to get a great deal on a Best of Both Lylax bed.

Watch the full interview below.